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Meet the Team

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Drawing on our backgrounds in economics, art, religion, culture and the social sphere, we contribute as a team of 3 people, with an extended team of several creative collaborators as:

 

  • Cultural brokers and advisors

  • Mediators between art, culture, and communities

  • Initiators and organizers of socio-cultural projects and events

  • Developers of cultural programming within cities and communities

  • Partners in fostering social participation, ensuring that cultural projects create real value for people and their environment.

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Anna-Luisa Ballauf

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Founder & Photographer​

 

A portrait and documentary photographer with a background in sociology and law, Anna-Luisa has a passion for capturing culture, presence and identity. She transforms cultural narratives into visual experiences and ensures every project has a strong artistic heartbeat.

From her work as offical cultural ambassador for Bhutan to the fashion industry in Paris.

Renée
Waters

Co-Founder and Partnership relations

With deep experience in

cultural and international

partnerships, Renée builds

bridges between institutions,

brands, and audiences.

Successfully activated

strategic engagements with

blue-chip corporate partners

for major cultural and

experiential events. She

translates big visions into

practical strategies and

ensures the projects align

with both creative and social

impact goals. Can connect

agendas alongside deep

familiarity with the Lennon

Bus mission.

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Eric Mass

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CFO & Financial Advisor 

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Eric is bringing over a decade of experience in financial services and M&A advisory. He served as CFO across biotech, software, and consumer goods companies and held senior risk management and governance roles, and he holds an MBA with Distinction from Oxford Saïd Business School.

Santiago Jaramill
Operational Project Manager

Santiago brings the numbers and structures to life. With a background in art history and project management, he ensures that bold artistic ideas become sustainable ventures. He oversees budgets, timelines, and partnerships with a sharp eye for detail and long-term growth.

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Creative Collaborators

We work closely with a rotating team of artists, designers, and thinkers, including:

  • Network of Artists

  • Activations by Well-known Artists

  • Media and PR collaborators across Amsterdam and Europe

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Want to collaborate or feature your work in one of our editions?  Get in touch.

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Public Contact
Our direct hotline is managed by Santiago. For access, questions, or last-minute press support, reach out to: santiago@weare.events

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